As part of this month exploration of Twitter I’ve come across a really smart intuitive on-line tool for reporting Social Media metrics: SWIX (Social Web Index).

SWIX allows you track several Social Media Campaigns.  It simply enables you to track how you are doing, and where to focus your attention.  It very easy to configure the tracking “pods” for RSS Subscribers, or RSS Hits of your Blogs; or track the number of Twitter Followers or Friends over This Week, This Month, Last 3 months, … all constantly updated.  There’s also a  whole batch of different tracking pods available.  So you can track Facebook, LinkedIn, Google Analytics, Flickr, … SWIX also provides a Social Media Dashboard to which you can choose which metrics you have reported – numbers and charts.  Well worth exploring!

There’s also the obligatory YouTube video – enjoy …