I’ve just come across an excellent post titled the 10 Must-Haves for Your Social Media Policy by Sharlyn Lauby (the president of Internal Talent Management), in Mashable’s Social Media Guide for Journalists section.
Sharon starts her post by claims that their are two extreme approaches to social media policy making. The evolutionary way, or by having a clear policy from the outset. She then lists 10 tips you should most definitely consider.
The list is:
- Introduce the purpose of social media
- Be responsible for what you write
- Be authentic
- Consider your audience
- Exercise good judgement
- Understand the concept of community
- Respect copyrights and fair use
- Remember to protect confidential & proprietary information
- Bring value
- Productivity matters
Sharon also includes a sample social media policy from the Headset Bros.
Mashable is a site that claims to be “the world’s largest blog focused exclusively on Web 2.0 and Social Media news” – well worth a regular visit!
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